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Analyze Sales Process Automation (SPA) Results and Act to Improve Performance and Profitability.
i-MARK's DecisionManager™ is a dashboard-formatted data collection and reporting system.Whenever users visit your web site and its imbedded SPA modules, they are logged-in and the details of their browsing activity are tracked. Because SPA performs such a broad range of web-based marketing and sales functions, valuable information is constantly being compiled, 24/7. DecisionManager organizes and presents this information according to user-defined parameters to support operating managers and strategists as they evaluate performance results and make more profitable sales growth and business expansion decisions with higher degrees of confidence.